blogs

from Oi & The Alliance

Blogs

from Oi & The Alliance

Our latest blogs

Are you the one? : An Outside idea from Cathy Dunbabin

An Outside idea from Cathy Dunbabin : “Are you the one?” How do you know when you’ve found the one?Well, romantically, it usually ends up in a ring, a few I do’s and jetting off somewhere warm. Granted, we may have had to kiss a few frogs, but we quickly develop an idea of what we...
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Rethinking purpose… : An Outside idea from Michael Pawley

An Outside idea from Michael Pawley : Rethinking purpose …. The last 18 months have provided all of us as business owners with plenty of challenges but also opportunities to rethink our businesses – maybe changing our business purpose or making operational changes to reflect new ways of working/our customers’ changed buying habits. Over the last year or so...
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10(ish) ideas to help you grow your business for FREE (almost)

10(ish)ideas to help you grow your business for FREE (almost) Depending on which statistics you read, you’ll discover that anywhere between 50% and 80% of businesses fail within the first five years; and up to 96% fail within the first ten. I myself was one of the people that got it wrong within 2 years,...
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Should I sack my customers? : An Outside idea

An Outside idea: Should you be sacking some of your customers? Absolutely. Humans love to find patterns and categorise things. It’s a survival trait that has been passed down from our ancestors because patterns almost always enable us to make successful predictions.Ranking your customers involves finding behavioral patterns throughout the sales process and categorising them.Identifying...
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Automate. Automate. Automate. If you want to grow your business : An Outside idea

Automate. Automate. Automate. If you want to grow your business: An Outside idea Most of you know that we run a networking group. One of the problems I had at the start was communication (or lack of it) that used to come from me to my customers. I used to spend so long sending the...
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Shiny Object Syndrome : An Outside idea from Peter Mols

Shiny Object Syndrome : An Outside idea from Peter Mols I want to take the opportunity to discuss FOCUS with you. After university, (a long time ago now) I started an online backpacker guidebook in New Zealand. At the time, in 2005 the internet was really only just getting going and the lonely planet was...
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An Outside idea : How America’s 34th president segmented his tasks.

An Outside idea : How America’s 34th president segmented his tasks. Dwight D. Eisenhower had an impressive portfolio. He served as a general in the US Army, as supreme commander of the allied forces in Western Europe during World War 2, as president of Columbia University, and as president of the United States, yet still...
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An Outside idea from David Perry : Freddie Mercury and Business Marketing

An Outside idea from David Perry : Freddie Mercury and Business Marketing Here’s a Friday teaser for you – what’s the connection between Freddie Mercury and business marketing?A bit random? Bear with me, we are going somewhere with this. Last week I was watching a documentary about Queen and reflected, not for the first time,...
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An Outside idea: Have you met Joe Girard?

An Outside idea: Have you met Joe Girard? Joe Girard was probably the greatest car salesman that ever lived.Over a fast paced 15 years in the auto industry, Joe sold an unbelievable 13,001 cars. (I just love the token “1”) . It’s as if he set himself the target of 13,000 before retirement, only to...
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