You can network in lots of different ways and everyone does it slightly differently. Broadly speaking there are 4 different types of networking groups.
- Casual contact
- Strong contact
- Online / Social media networking
- Local professional organisations
Whats Casual contact Networking
Networking In, chamber of commerce
Casual contact networking groups are usually open to professionals across all industries. They’re relatively easy to join and you get to meet people from a wide range of industries. Whilst there might be an agenda there isn’t usually a requirement to bring visitors or make referrals.
What’s Strong contact Networking
Strong contact networks are more exclusive than casual contact networks.
They typically have more structured agendas with rules that they members must adhere to. Strong contact networking groups typically have a strong focus on referrals and minimise competition between members by only allowing one member per profession. Strong contact networks like BNI can work really well for some businesses and the right person with the right business can generate a lot of referrals. It certainly doesn’t work for everyone though.
What’s online / Social media networking
Online networking events are carried out online. They’re generally more convenient than in-person events. You also get to meet entrepreneurs from all parts of the world – something that is particularly beneficial for digital entrepreneurs.
Local/professional organisations / sports teams
These networking groups
Toastmasters, Rotary club, football teams etc… mission led rather than business led.