Small Business Change Management – How To Cope As with most things in life, nothing is permanent in business. A year from now, your business could be nowhere where it is today. Because of these many changes, it’s important to equip ourselves with business change management skills. If you’ve been around for a while, you’ll...Read More
Focus on the Solution, Not the Problem In a world characterised by so many challenges and obstacles, it’s easy to become mired in a sea of problems. Well, guess what? Complaining does nothing to change a situation. Instead, focus on solutions and not problems. This is the story of the wise man and the...Read More
5 Tips To Achieving A Work-Life Balance I once met a business owner who had a partner and two young kids. They were hell-bent on building a successful business and were working some incredible (and unsustainable) hours as a result. Rising at 6 am, they would work until their young workforce came online at 9...Read More
Setting SMART GOALS I was chatting to a mate the other day… His teenage kids were “DOING HIS HEAD IN” He, like most of us, thought he’d done his best to raise well-behaved little people, but try as he might, what he’d got was the opposite. After a heartfelt and emotional conversation, we concluded that...Read More
All You Need To Know About a Unique Selling Proposition (USP) What makes your business stand out from its competition? It could be the product, pricing, or even the technology used. Whatever the case, you need to clearly identify and take full advantage of your Unique Selling Proposition. Let’s talk about the sad story of...Read More
Prioritising in Business How To Make Prioritising a Priority in Business Prioritising is the cornerstone of effective business management. In the dynamic and competitive landscape of today’s corporate world, the ability to identify and focus on what truly matters is crucial for success. So just how do you make prioritising a priority in business? In...Read More
6 Ways to Generate Website Traffic Through Google No matter what business you are in, you need to make sure that you are ranking highly on a Google Search. In 2023, it’s imperative that you generate website traffic through Google. Think of it this way… Suppose you were looking for some information. Where’s the first...Read More
Know your Ideal Client Avatar Every business owner needs to know in detail their ideal client avatar. Having this in place is like having a GPS. It guides your marketing, ensures efficient resource allocation, and enhanced customer experience. To demonstrate this, let’s talk about the “Share a Coke” campaign… They changed the “traditional” wrapping around...Read More
Limiting Beliefs in Business: An Outside idea In business, limiting beliefs are like invisible anchors tied to ambitious entrepreneurs. They whisper things like “You can’t sail that far,” or “The waters are too treacherous.” And while these things may have been true at some point in life, they don’t hold water now. All they do...Read More
4 Steps To Create a Successful Sales Process Almost everyone who owns a small business has the desire to grow their business and make more money. Truth be told, we can’t underestimate the importance of a sales process in building a small business. Let me tell you a little story about sales… Back in 1931,...Read More
