10(ish)ideas to help you grow your business for FREE (almost) Depending on which statistics you read, you’ll discover that anywhere between 50% and 80% of businesses fail within the first five years; and up to 96% fail within the first ten. I myself was one of the people that got it wrong within 2 years,...Read More
An Outside idea: Should you be sacking some of your customers? Absolutely. Humans love to find patterns and categorise things. It’s a survival trait that has been passed down from our ancestors because patterns almost always enable us to make successful predictions.Ranking your customers involves finding behavioral patterns throughout the sales process and categorising them.Identifying...Read More
Automate. Automate. Automate. If you want to grow your business: An Outside idea Most of you know that we run a networking group. One of the problems I had at the start was communication (or lack of it) that used to come from me to my customers. I used to spend so long sending the...Read More
Shiny Object Syndrome : An Outside idea from Peter Mols I want to take the opportunity to discuss FOCUS with you. After university, (a long time ago now) I started an online backpacker guidebook in New Zealand. At the time, in 2005 the internet was really only just getting going and the lonely planet was...Read More
An Outside idea : How America’s 34th president segmented his tasks. Dwight D. Eisenhower had an impressive portfolio. He served as a general in the US Army, as supreme commander of the allied forces in Western Europe during World War 2, as president of Columbia University, and as president of the United States, yet still...Read More
An Outside idea from David Perry : Freddie Mercury and Business Marketing Here’s a Friday teaser for you – what’s the connection between Freddie Mercury and business marketing?A bit random? Bear with me, we are going somewhere with this. Last week I was watching a documentary about Queen and reflected, not for the first time,...Read More
An Outside idea: Have you met Joe Girard? Joe Girard was probably the greatest car salesman that ever lived.Over a fast paced 15 years in the auto industry, Joe sold an unbelievable 13,001 cars. (I just love the token “1”) . It’s as if he set himself the target of 13,000 before retirement, only to...Read More
An Outside idea from Gareth Dean : The Importance of a Break A great honour to introduce the Oi newsletter, with so many illustrious business people before me and it going out to such a superb and diverse group of legends.Here goes! Last weekend brought home the importance of stepping away from the computer/phone business...Read More
I was talking to a business owner the other day and he told me how he’d had the best month of sales in years. He said that he was over the moon until he logged into his bank account and realised what all the increased sales meant.He was skint…It all looked good on paper and...Read More
Happiness as a business model – doesn’t that sound amazing?! It is amazing – a simple but a real ‘’business thinking and living” game changer! I vividly remember when I first heard about ‘Happiness as a Business’ model, and I was delighted when Peter asked me to share this with you all too –...Read More
